How supermarkets work: tricks that make you buy

You've probably all heard the expression "clever marketing ploy". But what does it mean in relation to supermarkets and other large stores that we go to almost every day? Supermarkets and chain stores have really learned to control the minds of their consumers. How? You'll find out now.

They make you associate red with discounts.

They make the carts too big.

Fruits and vegetables are usually found at the entrance to the store.

They hide dairy products in the back of the store.

They create the illusion that their fruits and vegetables are fresh.

They try to attract you with flowers.

They make you feel hungry.

They make you go everywhere.

They make you think you're going fast when in fact you're not.

They worked out the formula "left-right".

They confuse us with complicated prices.

They use your children.

They hide cheaper goods from you.

They offer their pairs of goods.

They sell meat and fish against a background of white walls.

They appeal to your greed.

They paint the walls in warm colors so that you stay in the store longer.

They put on music so that you spend more.

They have shelves with all sorts of little things at the checkout so that you can make spontaneous purchases.

They bind you to themselves with a discount.